Inside Network Marketing
An MLM Insider Reveals the Truths and Myths of the Industry
If you’re thinking about becoming one of the 6.3 million people now involved in network marketing, you may be frustrated by the surprising lack of reliable information available on MLM. With this eye-opening insider’s account, you’ll understand both the immense potential of this exciting industry and its vulnerability to exploitation and abuse. In this lively and entertaining book, MLM expert Leonard W. Clements shows you:
·How
Rating:
(out of 7 reviews)
List Price: $ 15.00
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Review by William Hefner for Inside Network Marketing
Rating:
I had a difficult time reading this book. About 50% of the book made complete sense, while the other 50% seemed to be little more than the author making excuses for the MLM industry as a whole. The author is certainly not unbiased. He is 100% pro-MLM, but at least he makes no attempt to hide that from the reader. As far as Clemments is concerned, not only should regulation be loosened on the MLM industry, but illegal pyramid schemes should be legalized as well. I kid you not! Despite the fact that the author has some sometimes left-field opinions, the book actually has some really good information in it. Inside Network Marketing was not really written as an original piece of work, but is a collection of articles and essays that Clements wrote for various MLM publications. Despite that fact, it does its job of informing the reader of many facets of the MLM industry. If you are just starting out in MLM, have been involved for awhile, or are just considering trying it out, this is a nice book to have. The author lays out some of the most common mistakes that marketers and MLM organizations make, and gives plenty of examples of MLMs that have succeeded and failed. This is not a book of mindless motivation, but of background and research on the MLM industry. About the biggest problems I have with the book are the author’s unconventional personal wisdom and numerous typographical and spelling errors. Couple that with the fact that it isn’t really written as a book, but as a loose collection of articles, and you end up getting a volume that is almost painful to read in one sitting. It is best read in small pieces, rather than as its disjointed whole. Still, the raw information contained within makes it well worth reading, and its low price makes it well worth buying. A good addition to your bookshelf, if you want to learn more about multilevel marketing.
Review by Jason B. for Inside Network Marketing
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This book is one of the best you can read on the industry. It cuts through all of the bull and the hype, to the real truth of MLM. It pulls no punches as to what are all of the positives and negatives about the industry, and specific company/distributor hype. Yet, it this book isn’t one of those anti-MLM type books that are out there, just the logical truth. If you want to conduct your business in an ethical manner, this is the most important book that you can read.
Review by Nidish Kamath for Inside Network Marketing
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While taking a course on marketing at business school, I was struck by the curiosity to learn about the workings of “network marketing / MLM”, partly because this form of distribution (yes, it is actually a massive distributor framework) involves concepts of game theory, organizational behavior, and plain-old marketing.
Unlike the many pro- or con- biased books on this subject, I found this book on network marketing a very balanced view of the industry and its operation. The writing style and structure is a little unorthodox, but the material stands upto logic and commonsense and is a must-read for anyone interested in learning about this industry.
Review by A. Petrotchenkov for Inside Network Marketing
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This book is an in-depth examination of the Multi-Level Marketing industry and related illegal pyramid scheme phenomenon which have grown rapidly in the US and abroad in the last twenty years. This book is an excellent expose of the MLM failure mechanism from a common sense business point of view. ‘Inside Network Marketing’ also gives a vivid description of how MLM participation can commandeer and derail people’s religious ideals. The MLM industry is like any other — there are good people and bad people, good companies and bad companies, legitimate opportunities for success and outright unethical deals. I know people that have failed in all sorts of mainstream businesses ant succeed in MLM. But a lot of people still hate any MLM businesses. “Don’t offer me your Herbalife!” — this is a popular anti-MLM phrase in Russia.This is an excellent reference whether you are already a network marketer or are just researching the industry or are only a student. In some countries Network Marketing is being taught in Universities now. But — alas! — still not in Russia.
Review by Todd Temaat for Inside Network Marketing
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Excellant reference whether you are already a network marketer or are just researching the industry. Len takes the hype out of the business and tells you how you can evaluate companies, compensation plans and more. This book is a must have if you are serious about network marketing and your integrity.