Direct Selling: From Door to Door to Network Marketing
Direct Selling examines all the key criteria in running a successful and profitable direct selling business and the opportunities that exist for those with an urge to have a business of their own. Berry explains party plan selling and the reasons for the most recent growth in network marketing.
Throughout the world, direct selling is a fast growing channel of retail distribution. In Britain the direct selling of consumer goods now exceeds £1 billion a year – rivalling that of direct
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Review by Claudio Wendler for Direct Selling: From Door to Door to Network Marketing
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Excelent introductory book of direct selling, with many comparison and examples